Creating Success with Your Own Direct Sales Products
Usually when we hear the term “direct sales” we think of companies like Avon, Pampered Chef or Tupperware, those companies who have been around for years and who have thousands of consultants marketing their wares. But you don’t have to join a big company to create a successful home-based direct sales business. You can do […]
5 Ways to Find New Direct Sales Customers
Growing a direct sales business may seem easier for some people than it is for others. But all of us grow our business one way… by finding more customers! Here are some tips to help you start growing your customer base right away. • Sign up with twitter. Twitter is an amazing tool for building […]
Using Contests To Build Your Business
Every successful entrepreneur knows she must use a variety of marketing methods and tactics to influence her target audience to purchase her products or services. Customers and prospects must be educated and persuaded that your products are better than your competitor’s. They must be informed as to what your products can do for them and […]
The Direct Selling Association: What’s In It For Me?
The Direct Selling Association (DSA) is a national trade association of more than 200 direct sales companies (companies that sell products directly to consumers). Many member organizations are brand names that you would recognize easily such as Avon, Fuller Brush, Melaleuca, Pampered Chef or Shaklee. (Oddly Tupperware wasn’t listed as a member, but that’s an […]
“Take Our Daughters and Sons To Work Day®” – Even if You Work at Home!
Most everyone has heard of Take Our Daughters and Sons To Work Day®. The national educational program originally called Take Our Daughters To Work Day® was created by the Ms. Foundation in 1993. In 2003, the organization expanded the program to include boys and changed the name to the Take Our Daughters and Sons To […]
Guerilla Marketing Tactics for Direct Sellers
Being in the middle of a recession doesn’t have to hinder your direct sales marketing efforts. Begin to think like a guerilla… marketer, that is – not the furry kind that beats his chest! Guerilla marketers are serious about promoting and marketing their businesses with little or no cash outlay. They look for every opportunity […]
Dress for Success in Direct Sales
There was a time when the concept of dressing for success was all over the news and media. Public speakers shared tips and ideas in dress for success seminars. Radio talk shows interviewed dress for success authors. Television shows invited guests to demonstrate ways viewers could dress for success. But like many fads, this one […]
Direct Sales Products are Ideal for Secretary’s Day
As direct sales consultants, it’s a good idea to always be aware of upcoming holidays and special events. These make tremendous opportunities for marketing to a certain group of people. With that in mind, Wednesday, April 22, is Administrative Professional’s Day. This is the day that bosses all over America will honor their assistants with […]
Gift Basket Themes for Direct Sellers
When you think of gift baskets, you may think of lavish, over-priced baskets filled with lots of shred and a little fruit or cheese. But there are so many other choices for gift baskets (or gift bags, gift boxes, gift tins… you get the idea)! The profitability factor for a gift collection made using your […]
Selling More Products with Gift Baskets
You know that thrill you get when someone places a nice size order with your direct sales business? Think of that multiplied several times over… with just one customer! That’s how you’ll feel when you begin creating and selling gift baskets, bags and boxes you’ve put together yourself from your company’s products. The thought of […]
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